REAL CONSENT

THE SCIENCE OF REAL LIFE

Born out of academia, Behavioral Science Technology is a company that utilizes deep domain knowledge to help create real change in critical social areas that students face.

In designing the BST brand, Imbibe also helped launch its maiden product, named Real Consent, which tackles sexual assault on college campuses.

SCOPE OF WORK:

Original Research Including Stakeholder Interviews 

Brand Strategy

Development of Brand Position, Brand Story and Messaging 

Naming 

Logo and Visual Identity System development with sub-brand

Website Design and Development

Development of a Web-based App

THE WORK